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Tom Martin | Design & Sporting Product Innovation
Tom Martin | Design & Sporting Product Innovation
Projects
About
Tom Martin | Design & Sporting Product Innovation
Tom Martin | Design & Sporting Product Innovation
Projects
About
Projects
About
  • Black and white photograph of mountain range with snow-capped peaks, part of a rugby goalpost in the foreground, and a cloudy sky. Text overlay from Shard Studios talking about performance and athletic empowerment.

    Shard Studios®

    A product design company I founded in 2024, focused on creating sporting equipment that addresses the challenges athletes face before, during, and after training or competition.

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  • A person using a multi-tool with specialized attachments on the sole of a black sports shoe outdoors on grass.

    VITOOL®

    Launched in 2024, the world’s first multi-tool specifically designed for rugby and football players.

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  • Open green and gray book titled "Personal Development Managers Handbook" with pages displaying text and images, placed on a gray background.

    New Zealand Rugby Players Association

    Since October 2023, I have worked as the lead designer for the NZRPA and contributed to several exciting projects, including a full rebranding and multiple website designs.

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  • Interior view of a rugby club clubhouse with a large logo overlay reading 'The Rugby Club NZRPA' in the center. Behind the logo, a blackboard listing different rugby categories and results, framed photographs on the wall, and a row of shields or plaques are visible. A sign indicating the direction to toilets is also present.

    The Rugby Club [NZRPA]

    The NZRPA Rugby Club is a dynamic platform dedicated to empowering and supporting NZRPA members. For bringing this project to life, my focus was on creative direction, brand development, and website design.

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  • A person wearing a camouflage cap and a white t-shirt is pouring a drink from a tap on a row of other taps in a dimly lit setting.

    Norma Taps

    Since mid-2024, I've been working with Auckland-based Norma Taps on graphic design, videography, content creation, and promotional materials.

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Multidisciplinary design

tom@shardstudios.co.nz